Explode Your Consulting Income

Explode Your Consulting Income


by: E.SAUNDERS

Here are just a few ways to increase and diversify your

income from your consulting business.

1. Sell More Services to Your Existing Clients

Instead of spending all that time and money trying to get

new business, why not try to sell more services to your

existing client base?

If you are an accounting and tax consulting firm, for

example, you likely have clients who need some assistance

in their record keeping and documentation. In addition to

your year-end tax services, could you provide monthly

bookkeeping and financial statements, accounting system

setups, training in accounting software, or other services

to assist your client?

Monthly services, in addition to annually billed fees, will

help you smooth out your cashflow and minimize the seasonal

nature of your business.

2. Mass Market Your Advice by Productizing Your
Services

Could you produce a folio, special report, newsletter,

e-book, book, audio cassette, video, or course? If so, you

could enjoy making money even when you're not billing for

your time. While asleep or on vacation, the sale of your

information products could be generating additional income

for you.

Sell such products through direct mail, mail order,

exporting, and Internet marketing (your own website,

your own affiliate programs, eBay auctions, and so on).

As well as the passive, residual income that information

products can produce for you, they also help establish your

credentials as an expert. This, in turn, produces more

consulting opportunities for you.

3. Perform Group Consulting

Seminars, workshops, and teleclasses enable you to help

many participants in a cost-effective manner. In addition

to paying for admission, your attendees may also purchase

some of your information products or even become your

regular consulting clients.

4. Consider Additional Markets

Could you sell your consulting services to federal, state,

provincial, or municipal governments? Could you be an

expert trial witness?

If you consult with local clients, could you extend your

reach nationally or internationally by using the telephone

and Internet?

These few ideas are a starting point for you to brainstorm

all the possibilities for exploding your consulting income.